1. Overview

This page outlines the standards for our sales team, focusing on achieving and exceeding our monthly sales quota of $18,000. The SOP is designed to guide our team through daily, weekly, and monthly activities that contribute to sales success, leveraging our key sales metrics and targets.

What is success?

Success is MOVING THE NEEDLE.

Questions we are going to answer:

• What do these numbers means?
• What do these numbers tell me that I need to get better at?

2. Monthly Goals

• Objective: Achieve or exceed a monthly quota of $19,500.

• Key Performance Indicators (KPIs):

  Connection Rate: 20%

  Conversation to Opportunity Created Rate (Conversion Rate): 30%

  Sales Accepted Opportunity Rate (SAO Rate): 70%

  Average Close Won Rate: 30%

  Average Sales Price (ASP): $1,200

3. Strategy Overview

Success hinges on effective management in three key areas:

<aside> <img src="/icons/new-badge_blue.svg" alt="/icons/new-badge_blue.svg" width="40px" /> Link to Sales Math Page:

UNDERSTAND SALES MATH: https://docs.google.com/spreadsheets/d/1ZtjexSzktnAdtLcEY4blbxQutP7kbbR_f4wwL3nFHNc/edit#gid=827685142

</aside>

• Pipeline
• Prospecting
• Past Deals.
• Internal Relationships (SDRs, Support, ARM)

Each area requires targeted strategies to ensure consistent progress toward the monthly quota.

4. Weekly Breakdown

Each week, the team will aim to achieve a proportional part of the monthly quota, focusing on specific actions: